The problem TraX solves

The circulation of counterfeit/imitation items is often detrimental to authentic brands by reducing their value and consumer trust. Furthermore, it also exacerbates the rampant sale of stolen items on the black market.

TraX allow you to check the authenticity of purchased items, ensure ownership is recorded on the blockchain, and verify ownership automatically without the need for a third party.

Challenges I ran into

We suppose to use a more advance NFC Tag which eliminate the possibility of duplicating the stored data aka the Tag itself, but its a bit hard to find and pricey, so we have to use a simple version of the tag for the MVP.