The problem Super Based Apparel by The Yellow Collective solves

For ETHDenver, I created two one-off blue hoodies with SUPER BASED embroidered on the chest— one for myself and one for Jesse Pollak. Jesse liked it so much, he wore it in the Base booth all conference long and said I should do a larger run and sell them in a frame. I took the advice and with the help of Q from Luminode, we sold 300 from a Slice frame, produced and fulfilled them. You can see me and Jesse wearing them here: https://x.com/toady_hawk/status/1764046750602367178?s=46

And here is Jesse sharing our drop: https://x.com/jessepollak/status/1766502359025479754?s=46

The response was so positive to this drop, that we decided to broaden the product roster and create a Super Based Apparel line to be sold in the official Onchain Summer store via slice.

You can see my branding work and the item mockups here in this cast: https://warpcast.com/toadyhawk.eth/0xf8e119ba

Challenges I ran into

In order to gauge interest for the different pieces, I did some field research via Ponder on Farcaster: https://warpcast.com/toadyhawk.eth/0x5ffd2543