Our solution gives companies a comprehensive platform to understand in real-time whenever negative sentiments towards the company arise on social media, specifically Twitter. Our solution allows companies to understand where the bad comments come from and the topics they are related to. The visualization of this data is an effective tool for companies to improve their products and services and reduce consumer negative publicity on social media.
Having no previous experience in end-to-end ML pipelines and data engineering in general, the first challenge we had to face was researching and deciding on the best available technologies that we could use to solve our problem and then learning how to integrate all of those technologies to build a robust pipeline and a functional dashboard.
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