The problem R3C1PE solves

Problem Statement 🗂️

1. Lack of Transparency 🗃️

Advertisers often face issues with fraudulent traffic and impressions, leading to wasted advertising budgets. In web 2, this problem is exacerbated by a lack of transparency in the advertising supply chain, making it difficult to verify the legitimacy of ad views and clicks.

2. Privacy Concerns and Data Security 👏

In both web 2 and web 3, there are growing concerns about user data privacy and security. Advertisers and marketing firms must navigate stringent regulations and address consumer apprehensions about data collection, handling, and sharing.

3. Evolving Regulatory Landscape 💧

The regulatory environment is continuously changing in both Web 2.0 and Web 3.0. In Web 2.0, privacy regulations such as GDPR and CCPA affect how data can be used for targeting.

Challenges we ran into

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