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PushCola

PushCola

A web3 Social Marketing protocol to help retailers boost sales

Built at Onchain Summer Buildathon
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Created on 13th June 2024

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PushCola

PushCola

A web3 Social Marketing protocol to help retailers boost sales

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The problem PushCola solves

In today's digital world, influencer marketing is more effective and trustworthy than traditional advertising. However, the current system is flawed, with brands often paying upfront without clear ROI measurement. PushCola solves these problems by allowing brands to create NFT-based coupons distributed by influencers, who earn a fee for each coupon redeemed.

Challenges I ran into

The main challenge has been getting the first retail brand to try the protocol. We are currently in conversiations with Pepsi Spain to do a pilot.

Tracks Applied (2)

Coinbase Smart Wallet

By interagting PushCola the Coinbase Wallet could have an additional functionality to make the wallet more attractive t...Read More

Payments Track

PushCola revolutionizes influencer marketing by leveraging performance-based payouts. This ensures payments are made onl...Read More

PAYMENTS with Stripe

Technologies used

OAuth

MongoDB

Polygon

ThirdWeb

BASE

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Discussion

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