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NearBux

NearBux

It isn’t just about rewards—it’s about building stronger communities.

Created on 25th April 2025

NearBux

NearBux

It isn’t just about rewards—it’s about building stronger communities.

The problem NearBux solves

Small businesses are the backbone of our economy, but they face many challenges today.
E-commerce giants and quick-commerce platforms have revolutionized convenience by offering aggressive discounts, seamless user experiences, and near-instant home delivery. For local businesses, this has created an uneven playing field. Shoppers are now used to the ease of getting what they need with just a click. As a result, small businesses struggle to Attract New Customers, Retain Existing Customers and Stay Sustainable.
At the same time, shoppers want incentives to shop locally. This has hindered the potential of local economies, leaving small businesses without the support they deserve.
NearBux bridges this gap and empowers small businesses by Boosting Foot Traffic and Sales, Providing Insights Through Analytics and Levelling the Playing Field.

Challenges we ran into

Building NearBux was an exciting journey, but it wasn’t without its challenges. Here are some of the hurdles we faced and how we overcame them:

Integrating Multiple APIs:
Challenge: One of the biggest challenges was integrating multiple third-party APIs for location services, payment gateways, and analytics. Ensuring seamless communication between these APIs was crucial for the app’s functionality.
Solution: We conducted thorough testing and used middleware to handle API requests and responses efficiently. This approach helped us identify and fix integration issues early in the development process.

User Experience Design:
Challenge: Designing an intuitive and user-friendly interface that appeals to both shoppers and small business owners was a significant hurdle. We needed to ensure that the app was easy to navigate while providing all the necessary features.
Solution: We conducted user interviews and usability testing to gather feedback. Based on this feedback, we iterated on our designs multiple times until we achieved a balance between functionality and aesthetics.

Data Privacy and Security:
Challenge: Ensuring the privacy and security of user data was paramount. We had to comply with various data protection regulations and ensure that our users’ information was safe.
Solution: We implemented robust encryption methods and followed best practices for data storage and transmission. Regular security audits and updates helped us maintain a secure environment.

Scalability Issues:
Challenge: As we aimed to support a large number of small businesses and users, scalability became a concern. We needed to ensure that the app could handle increased traffic without compromising performance.
Solution: We opted for a cloud-based infrastructure that allowed us to scale resources dynamically. Load testing helped us identify bottlenecks, which we addressed by optimizing our code and database queries.

Tracks Applied (1)

Groq track

AI-Powered Chatbot: GROQ AI Role: The chatbot in NearBux can leverage GROQ’s LLM capabilities to provide intelligent and...Read More
Groq

Groq

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