In any business, it is important to know how customers truly feel about your services and products, because that is what really makes the difference. Sales figures, surveys, social media posts, ratings may help you get a general idea about customer views but it does not provide the finer, granular insights regarding what goes unsaid. This is where MeetSense comes in handy. Here the facial expressions are analyzed to interpret the emotional state of an individual or group. This technology goes a step beyond facial recognition and sentiment analysis to provide deeper insights about what customers are truly feeling at a given point of time.
Analysis of the emotional expressions of prospective candidates for jobs to measure emotion and other personality traits is very crucial for companies. MeetSense allows companies to receive a detailed report regarding the candidates emotional reaction, which in turn can help shortlist a better pool of candidates.
MeetSense can be also a very important platform to revolutionize branding and advertisement. Multiple versions of an advertisement can be shown to the audience and after the meeting, we can compare and find the advertisement with higher engagement rates through the emotion analytics we provide. This can help a company a lot to finalize the advertisement that produces the desired engagement results.
Challenges we ran into
Integrating Agora SDK with the Flutter app
Managing multiple user broadcast in Agora Calls
Running APIs for successful cloud recording of the meetings
Uploading the frames to AWS bucket
Analysing the frames and getting the emotions as response using Deep Learning models
Displaying charts in Result Screen after every meeting