INFLUENZAR

INFLUENZAR

Influencer Marketing Made Easy.

INFLUENZAR

INFLUENZAR

Influencer Marketing Made Easy.

The problem INFLUENZAR solves

Influenzar addresses the challenges faced by both influencers and brands in the ever-evolving landscape of digital marketing. The platform serves as a centralized marketplace, offering a solution that enables seamless collaboration between influencers and brands.

The Challenge
For Influencers:
Showcasing Services: Influencers often struggle to effectively showcase their services to potential brand partners.
Pricing Strategy: Determining competitive yet fair market prices for their services can be challenging.
Visibility: Gaining visibility and expanding their reach among relevant brands is a persistent challenge.
Brands Challenges:
Discovering Suitable Influencers: Identifying suitable influencers for targeted marketing campaigns is time-consuming and complex.
Negotiation and Communication: Establishing a direct line of communication and negotiation with influencers can be challenging.
ROI and Campaign Effectiveness: Ensuring that campaigns reach the right audience and deliver a satisfactory return on investment poses a continuous challenge.

Challenges we ran into

We faced lots of challenges

  • Idea clarification -> We have reached out to creators about how they are facing this issue so we implemented it.
  • image upload -> We resolved it by using uploadthing which is an easier way to upload images in S3
  • profile update and add packages -> As lots of things are there to add for creators and brands like personal info and packages we used MongoDB for storing data and all
  • Landing page UI -> this idea is unique for India we have to decide how should the landing and other pages to see how we resolve it you can visit our site

Tracks Applied (2)

Best Use of MongoDB Atlas

It aligns seamlessly with our project, given that Influenzar leverages MongoDB Atlas as its primary database system. Mon...Read More

Major League Hacking

Most Creative Use of GitHub

It seamlessly integrates with our project, as Influenzar relies on GitHub for version control and collaborative software...Read More

Major League Hacking

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