Created on 1st April 2022
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Currently, the platform of choice for a majority of creators is on Youtube and Twitch. Both of them offer mainly two monetization options.
Both of these platforms currently take an approximately 50% cut of the revenue generated by the creator on their platform, to facilitate the hosting of their content.
Creators don't want the platform to reduce their share to zero, most creators both big and small are happy to share a portion of their revenue with the platform, as long as it is a fair share, to help the platform improve, improving user experience.
With a reduction in costs due to the use of decentralized platforms, we can transfer the benefit to boost creator revenues.
Short-form video content has propelled the content game to the next level. We have seen insane growth in discoverability on these platforms, allowing creators to focus more on their content and less on optimizations for the algorithm.
But there is a problem, all major platforms in the space focus on Vertical form video content, even on desktop. So traditionally landscape content like Gaming, Streaming, Video Podcasts have to either change their entire production process to ensure compatibility or create vertical crops that ruin the user experience.
Using blockchain comes with the innate benefit that the platform is inherently censorship-resistant. Leading social platforms are currently facing strong criticism about their censorship policies.
Technologies used