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Growthcast

Growthcast

Powerful analytics, insights and guides to grow faster

Created on 28th June 2024

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Growthcast

Growthcast

Powerful analytics, insights and guides to grow faster

The problem Growthcast solves

The main goal of Growthcast is to help new Farcaster users grow their profiles faster

Growthcast integrates directly with Warpcast as an extension, making everything available through your favorite client - Warpcast

There are several growth and analytical features available to users:

  1. Increase discoverability of other users without a power badge
    Growthcast recommends different active users without power badges based on your on-chain and social activities using OpenRank algorithms
  2. Increase motivation to cast on Farcaster using streaks
    Growthcast tracks users’ daily casts and displays them directly on the Warpcast client. If a user does not cast, the streak count will reset to zero
  3. Get analytical insights using Farcaster data analysis
    Users can check how different Farcaster metrics change over various time periods - 7 days, 14 days, and 30 days. For example, easily track how the number of likes changes over a 7-day period

In addition to all the features above, users also get access to a new format on Warpcast - threads! Users can create a thread directly on Warpcast and publish it as a Frame

Challenges I ran into

There were several issues I faced during the development:

  1. Integrating interaction with Farcaster data into the Chrome extension and making it available directly in Warpcast
    I used the Plasmo.js library to easily integrate the entire logic into the Warpcast client. The content script helps integrate HTML elements directly into the website, quickly displaying new information
  2. Tracking users’ daily casts to show the number of streaks
    To solve this issue, I used a separate webhook service and Neynar API to track whether a user cast something each day. This helps understand user activity and display the number of streaks
  3. Introducing the new content format - threads
    One idea was to offer users new content formats, such as threads. To implement this, I created a familiar UX and used the Neynar API to cast a thread as a Frame
  4. Displaying active profiles of new users without power badges
    One of the main issues on Warpcast is finding active users without power badges, as originally, you can only see power users. To solve this, I decided to use OpenRank algorithms to recommend users based on their on-chain and social activities

Tracks Applied (1)

Social Track

Growthcast is an advanced analytical and growth tool for new Farcaster users It ideally fits the Social track because a...Read More

SOCIAL with Farcaster

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