Fanex is an app that aims to solve the problem of fragmented sports fandom by bringing together all the different aspects of fandom into one place. It offers a loyalty program with a token system and NFT program, giving fans the opportunity to earn rewards and redeem them for merchandise and experiences. The app also allows fans to engage with their favorite teams and players, stay up-to-date on the latest news, and participate in auctions for exclusive merchandise using tokens. The ICC loyalty program is a specific implementation of this idea, tailored to the world of cricket and offered in partnership with the International Cricket Council. Through the ICC loyalty program, cricket fans can earn tokens and redeem them for ICC merchandise, tickets, and other experiences. Overall, Fanex and the ICC loyalty program are two facets of the same idea - a platform that brings sports fandom together in one place and rewards fans for their engagement and loyalty.
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