Drops
Earn more than cashback
The problem Drops solves
Drops is a commerce app that allows shoppers to purchase products with crypto and earn cash back in the form of tokens (token rewards). This provides an onchain avenue for people to spend their crypto on physical products and goods.
Challenges I ran into
The two major hurdles were:
- Headless shopify checkout with USDC, which we solved by using Crossmint as they have the whole customer lifecyle supported well.
- We are using Boost for the rewards, but the buying of products is not an onchain action that boost protocol can verify. So we created a purchase records contract that is and Admin only contract that records purchases of records which boost can verify. The contract is modular to support any platform and not just drops frontend.
Link to the GitHub Repo of your project
Live URL of your project
What is your product’s unique value proposition?
Drops provides a unique token reward feature on every product in our marketplace. Merchants select the token rewards for each product, allowing them to incentivize purchases with USDC, ETH, a creator token or a project token.
Drops uses Crossmint to process payments and securely transfer shipping data to a merchant’s Shopify account to complete fulfillment. Merchants also keep 100% of the revenue generated from sales while Drops takes a 10% fee on top of token rewards.
Drops currently has onboarded multiple products from onchain creators and traditional CPG products (Immi and Vuum).
Who is your target customer?
Drops is targeting onchain consumers that want to purchase physical products and goods while earning token rewards. For merchants, Drops is targeting crypto-native and crypto-adjacent merchants.
Who are your closest competitors and how are you different?
Our competitors are Giftr (https://farcaster.xyz/miniapps/tX-3PdHlB2C5/giftr) and Minted Merch (https://farcaster.xyz/miniapps/1rQnrU1XOZie/minted-merch). Giftr focuses on one-to-one gifting by letting users send physical items to someone on Farcaster, while Minted Merch lets users buy token-gated merch and collaboration drops
While Drops functions as a full marketplace where people can shop for products for themselves or friends, and earn token rewards back on every purchase.Drops also allows merchants to choose their own token incentives and supports repeat purchasing behavior from onchain consumers who want to buy physical products directly with crypto
What is your distribution strategy and why?
For initial distribution, we’re focused on onboarding onchain creators with strong followings on Farcaster, Base App, or X. These creators will initially drive awareness and activity by amplifying their limited drop on our app.
Onchain creators have onchain followings that are more likely to support the creator and appreciate the token rewards.
Technologies used
Cheer Project
Cheering for a project means supporting a project you like with as little as 0.0025 ETH. Right now, you can Cheer using ETH on Arbitrum, Optimism and Base.
