The problem Blockright solves

Billions of dollars' worht of NFT are currently trapped on the blockchain, only visible to limited audience on opensea, twitter and a few other social media platforms. However, blockright offers a DRM (Digital Rights Management) for NFT holders to mint authentic and verifiable NFT goods allowing NFt to gain global recognition, enabling holders to generate passive income through licensing opportunies and capitilize on NFT's growing popularity.
Problem Statement:

1. Domant investment in NFT not yielding income
2. NFTs are limited to digital world only (our social capital primarily resides in real world) and NFT's are missing in real world.

Challenges I ran into

1. Communication Issue - Blockright does not take custody of NFT but only validates ownership
2. Go-to-Market - Blue Chip NFT holders are reluctant to verify their account due to inherint risk of NFT being stolen (market research outcome)
3. Global Distribution - People purchasing blockright merchs are across globe and shipping might be issue.