As a music group with over 8 years of cumulative experience in the music and entertainment industry, we have observed the apparent gaps that exist between artists truly owning their music and getting the proper rewards that they deserve and the labels or DSPs totally taking advantage of creators. Africa faces even worse because of lack of proper infrastructure that caters to the artists.
Through Base Sessions, we are addressing the following challenges:
-lack of technical knowledge: many artists on web2 have no idea of how to get started onchain. Through Base Sessions, we help tackle technical issues for artists and get them started on the right blockchain dAPPs or platforms
economic challenge: one of the major challenges for artists is the difficulty they face in generating substantial income from their craft and connecting with their audience. This has led to many artists giving up their dreams. As Onchain Music, our few months of making music Onchain has rewarded us a hundred times more than we've ever been rewarded financially from all our years of making music. We want to give that same opportunity to other artists to create value and be rewarded for it by showing them the how's.
promotion and distribution: at Base Sessions, we properly produce a high quality acoustic version of artists songs and promote across web3 platforms as part of our onboarding experience. Leveraging Onchain Music's name and influence, we help them get good starting on Base. Through partnerships with streaming platforms like Recordian, we help music artists with music distribution that generates revenue
Among other values that we are bringing to music artists.
With Base providing the right platform that makes it easy and affordable for people to come onchain, we are helping music artists come onchain by onboarding them and promoting their works on the Base ecosystem and blockchain network at large. For every 1 music artist that we onboard, we are bring 10 of their super-fans with them. Our goal in the next 1 to 2 years is to onboard 10,000 artists and 100,000 their fans
Studio space: because we have not gotten our dedicated studio space, we've had moments where our schedules clashed with other sessions. We are handling this by booking about 2 weeks ahead and reminding the venue of our sessions so they do not approve any other sessions on the specific day of our shoot. More importantly, we can only have a few people in the current studio that we are using per session per session. To solve this, we have to get our own space.
Gadgets: at this phase we are still struggling with getting even better cameras because of cost to rent them.
Manpower: we currently have Base Sessions leads in 5 countries. This requires team that can keep up with the demands, especially administratively. We plan to handle this by involving more people to take up certain responsibilities
Base Names and Farcaster: because of the large number of people that we onboard, it is not possible for Onchain Music's to keep paying basename for artists or fans. Imagine paying $3 for 100,000 people. Similarly, we can not afford to pay Farcaster account for artists. We plan to handle this by working out a possible partnership with Farcaster and Base that would address this challenge
Base Sessions is a new product
Technologies used
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